Cruiser

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 7-speed w/Megarange gearing - Shimano Revo twist shifter - Forged alloy crankset w/44t chainring & dual guards - Alloy linear-pull brakes - Double-wall alloy rims - 26”x 2.0” semi-slick street tires

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 7-speed w/Megarange gearing - Shimano Revo twist shifter - Forged alloy crankset w/44t chainring & dual guards - Alloy linear-pull brakes - Double-wall alloy rims - 26”x 2.0” semi-slick street tires

The Cruiser Lux elevates the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, custom components, and, of course, Electra’s patented Flat Foot Technology. It's practical yet eye-catching, making it the perfect statement piece wherever you go. Ride comfortably and smooth with the Cruiser Lux 1. It's right for you if... You enjoy the ease and simplicity of our single-speed Classic Cruiser but prefer the upgrades offered on the Cruiser Lux. Ride in style on the boardwalk, bike path and everywhere in between on a Cruiser Lux. The tech you get Enjoy maximum comfort and control with our patented Flat Foot Technology, RetroRunner tires and coaster brake. An aluminum cantilevered frame and aluminum components make the Cruiser Lux lightweight, while custom saddle and grips complete the look. The final word The classic beach cruiser was our first muse. After years of innovation and developing our signature style and attention to detail, the Cruiser Lux was born. Enjoy cruising comfortably on a more open frame geometry and relaxed seat angle. Afterall, our Cruisers are simple, fun, and easy to ride. Why you'll love it - It's in the name... Cruiser Lux features the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology. - The low maintenance coaster brake and single speed drivetrain keep riding fun and uncomplicated. - Add a bell, basket, fenders, or a surf rack to make the most of those long summer days.

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

- Aluminum frame, components, and crank keep things rust-free and rolling for the long haul - KMC Rust-Buster chain defies salty environments and an outside-of-the-garage life - Thorn-proof tubes keep the Tradewind HD rolling and flat-tire-free - Alloy quick-release seat binder makes saddle positioning simple for riders of varying heights - Pedal-forward positioning allows for full leg extension while easily putting a foot down at a stop sign

- Wide, high-rise BMX-inspired handlebars provide comfort, laid-back positioning, and stylistic stability - Supple 26+ tires and wide rims smooth out bumps and provide float in sandy conditions - 8-speed gearing adds versatility to a laid-back cruiser, making the Railer Plus equally adept at climbing hills to the beach overlook or blasting down the bike path - Pedal-forward positioning allows for full leg extension while still easily putting a foot down at stop signs

- Wide, high-rise BMX-inspired handlebars provide comfort, laid-back positioning, and stylistic stability - Supple 26+ tires and wide rims smooth out bumps and provide float in sandy conditions - 8-speed gearing adds versatility to a laid-back cruiser, making the Railer Plus equally adept at climbing hills to the beach overlook or blasting down the bike path - Pedal-forward positioning allows for full leg extension while still easily putting a foot down at stop signs

- Aluminum frame, components, and crank keep things rust-free and rolling for the long haul - KMC Rust-Buster chain defies salty environments and an outside-of-the-garage life - Thorn-proof tubes keep the Tradewind HD rolling and flat-tire-free - Alloy quick-release seat binder makes saddle positioning simple for riders of varying heights - Pedal-forward positioning allows for full leg extension while easily putting a foot down at a stop sign

- Pedal-forward positioning creates foot-down ease at stops - Low-slung frame design makes for easy mounting and dismounting - Alloy wheels make for lightweight, rust-free durability - Coaster brake makes for durable, simple stopping - Color-matched chainguide prevents clothing or shoelaces getting munched by chain - Del Sol elastomer-tuned Lounge Chair provides cush comfort for the long haul

The go-anywhere Townie. Ride with abandon with a wide-range of 21 speeds equipped to handle hills. Appreciate the distinct, modern clean lines of the innovative Electra Flat Foot Technology frame or customize it to fit your needs with extras like racks, bags and baskets. The Original 21D EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 21-speed w/Megarange gearing - Shimano EZ-Fire Plus shifters - Alloy linear-pull brakes - Double-wall alloy rims - 26”x 2.0” semi-slick street tires - Hub dynamo powered Spanninga front and rear LED lights - Painted alloy fenders

- Quality Shimano drivetrain makes for dependable durability - Thick, 7-speed chain resists stretching - Pedal-forward positioning allows for efficient pedaling while making it easy to put a foot down at a stoplight - Alloy rims and stainless steel spokes make for rust-free wheel durability - 36-hole rims make for stronger wheels, reducing maintenance

- Pedal-forward positioning creates foot-down ease at stops - Low-slung frame design makes for easy mounting and dismounting - Alloy wheels make for lightweight, rust-free durability - Coaster brake makes for durable, simple stopping - Color-matched chainguide prevents clothing or shoelaces getting munched by chain - Del Sol elastomer-tuned Lounge Chair provides cush comfort for the long haul

- Lightweight alloy frame and wheels keep the weight down (your back will thank you) - Pedal-forward positioning allows for full leg extension while keeping it easy to put a foot down at a stop sign - Durable Shimano Nexus 3-speed internally geared hub and Revo twist shifter make for maintenance-free shifting simplicity - Coaster brake offers kickback braking and long-term durability

- Lightweight alloy frame and wheels keep the weight down (your back will thank you) - Pedal-forward positioning allows for full leg extension while keeping it easy to put a foot down at a stop sign - Durable Shimano Nexus 3-speed internally geared hub and Revo twist shifter make for maintenance-free shifting simplicity - Coaster brake offers kickback braking and long-term durability

The Cruiser Lux takes the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, customized components, and of course Electra’s patented Flat Foot Technology.

- Quality Shimano drivetrain makes for dependable durability - Thick, 7-speed chain resists stretching - Pedal-forward positioning allows for efficient pedaling while making it easy to put a foot down at a stoplight - Alloy rims and stainless steel spokes make for rust-free wheel durability - 36-hole rims make for stronger wheels, reducing maintenance